market research

organized effort to gather information about target markets and customers

en-GB/ˈmɑːkɪt ɹɪˈsɜːt͡ʃ/
en-US/ˈmɑɹkət ˈɹisɚt͡ʃ/

Categories:

business activityapplied scienceindustry classificationapplied research