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direct response television

direct response television

television advertising that asks consumers to respond directly to the company

en-GB/daɪˈɹɛkt ɹɪˈspɒns ˈtɛlɪvɪʒn/

en-US/daɪˈɹɛkt ɹɪˈspɑns ˈtɛləˌvɪʒən/

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