keyword stuffing
search engine optimization technique in which a keywords are loaded into a web page's meta tags, visible content, or backlink anchor text in an attempt to gain an unfair rank advantage in search engines
en-US/ˈkiˌwɝd ˈstʌfɪŋ/
en-GB/ˈkiːwɜːd ˈstʌfɪŋ/