sampling bias
bias in which a sample is collected in such a way that some members of the intended population are less likely to be included than others
base rate fallacy
error in thinking which involves under-valuing base rate information
McNamara fallacy
making a decision based solely on quantitative observations (or metrics) and ignoring all others
healthy user bias
type of research bias found when there are research trial participants who adhere to preventive therapy, they are more likely to engage in other healthy behaviors than their non-adherent counterparts
cherry picking
fallacy of incomplete evidence