copywriting
act of writing copy (text) for the purpose of advertising or marketing a product, business, person, opinion or idea
en-GB/ˈkɒpɪˌɹaɪtɪŋ/
en-US/ˈkɑpiˌɹaɪtɪŋ/
act of writing copy (text) for the purpose of advertising or marketing a product, business, person, opinion or idea