Buy Me a Coffee at ko-fi.com

Familiarity heuristic

situation when the familiar is favored over novel places, people, or things

Pronunciation
/fəmɪlɪˈarɪti ˌhjʊəˈrɪstɪk/
/fəˌmɪljˈɛrədi hjuˈrɪstɪk/
Categories