web content
content encountered as part of the user experience on websites
deep web
content of the World Wide Web that is not indexed by search engines
surface web
websites and pages easily accessible to user agents
dark web
part of the World Wide Web that is not directly reachable from the public Internet
clickbait
web content whose main goal is to entice users to click on a link to go to a certain webpage or video
user-generated content
online content created by users