delayed gratification

psychological concept describing a process that the subject undergoes when the subject resists the temptation of an immediate reward in preference for a later reward

en-US/dɪˈleɪd ˌɡɹædəfəˈkeɪʃən/
en-GB/dɪˈleɪd ˌɡɹætɪfɪˈkeɪʃən/

دسته بندی ها:

self-controlconsumer behavior